Let's Kick Ball is a video game development company that specializes in designing fun and unique sporting video games.

Our games are clean, family-friendly, and suitable for all ages. We are a talented and experienced team of developers dedicated to creating the most entertaining sports video games possible. Our goal is to create games that everyone can enjoy, regardless of age or experience level.

Our team is creating games for cell phones and the web called Freemium games which are free to download and play but offer small in game purchases known as Microtransactions. 

• Microtransactions allow players to purchase additional virtual goods like extra gameplay levels, cosmetic skins(outfits and looks for gameplay characters), exclusive gear(armor, shields, special weapons or character skills), loot boxes, or in game currency.
• In Game purchases vary- some enhance the players power or speed up their progress within the game, while others are entirely cosmetic.
• Since the purchases are usable within the game, Microtransactions are especially tempting for avid, devoted players.

• Social media is a great way to advertise our games. We use platforms like Twitter, Facebook, and Instagram to reach a wide audience of potential players. 
  
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• Social media is an important tool that is used to advertise and promote our games.
• By creating social media campaigns, we can reach a wide audience and promote our games to potential customers.
• We are creating targeted campaigns that will reach our audience and generate massive interest in our games.

Mobile Gamer Demographics

• By 2023, there will be 3.7 billion mobile players worldwide. (Newzoo)
• 55% of mobile gamers are female, 45% are male. (Statista)
• More than 50% of mobile gamers are older than 34. (Mediakix)
• The average age of a mobile gamer is 36. (MoPub)
• People older than 45 make up almost a third of mobile gamers. (Mediakix)

Mobile Gamer Behavior

• Gen Z and Millennials spend more time gaming than on any other form of entertainment. (Newzoo)
• 85% of mobile gamers do not identify as gamers. (Mediakix)
• On average, mobile gaming sessions last 25% longer on average for women than for men. (MoPub)
• 43% of female gamers play more than five times a week. (MoPub)
• 38% of male gamers play more than five times a week. (MoPub)
• Users spend 90% of their smartphone usage on apps and games. (eMarketer)
• On average, gamers play two to five mobile games a month. (AppAnnie)
• Users spend three and a half hours using mobile devices every day, and 11% of that time is spent on mobile gaming. (eMarketer)
• On average, hyper-casual mobile gamers download ten times more games than other players. (VentureBeat)
• More than 50% of gamers play mobile games while in the bathroom. (Mediakix)

Mobile video games are a unique and exciting way to enjoy your favorite sport. We are creating a brand of games that we expect will be enjoyed by millions of people all over the world.

• The mobile video game industry is growing at an incredible pace and is expected to be worth over $300 billion by 2025.
• Market penetration is a key factor in the success of any business and the mobile video game industry is no different.
• There are a number of ways to measure market penetration. The most important way is to look at the number of downloads of a mobile game.
• We have an initial target of 1 million downloads per game in the first 6 months of release.
  By all accounts a very achievable market goal.(No Pun Intended)